Wednesday, October 04, 2006

Using Text over Images To Develope Keyword Density

One of the most common mistakes I find while making sites for clients and surfing the web is the lack of keywords in a site. In order for your site to be found you need to have keywords multiplied in your page. Many small businesses out there focus on trying to stick pictures all over their websites. They believe this will get them business. This may be true but you have to get them to your website first! This means finding out what your keywords are and placing them into your text as much as possible. This is called keyword density.

In order to do this right you need to develop a list of keywords. Pick three main keywords and about 5 minor keywords. What you should do is try to use your three main keywords as many times as possible. Then you want to place your minor keywords in every once in a while. This means if your keyword is “snowman” you want to use this as much as possible. This means if you start a sentence saying “We built a huge snowman in the front lawn.” then don’t start the next sentence like “It was very large and we had fun making it.” Instead you want to say something like “The snowman was very large and we had fun making the snowman.” This repeated the keyword twice now. Search engines will now rank your site higher than the site that had “snowman” listed less.

Remember, the more content…the more times you can place your keyword into your website. Pictures will not help your site be found but text will.

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